Part I: Meet Your Creative Brain.

Chapter One Wanted: Your Creative Brain.

Why activating your creativity is important to individual and societal well–being.

Chapter Two Your Mental Comfort Zone.

Introduction to the seven brainsets.

Fun quizzes to determine which is your mental comfort zone.

Chapter Three Tour Your Creative Brain.

Brief introduction to the parts of brain that are important to the creative process.

Chapter Four Brainsets and the Creative Process.

Description of the stages in both the explicit (deliberate) and the implicit (spontaneous) creative process and which brainsets facilitate each stage of the process. 

Part II: Training Your Creative Brain.

Chapter Five Opening the Mind: Accessing the Absorb Brainset

Access externally and internally–generated information with an uncritical eye.

Chapter Six Imagining the Possibilities: Accessing the Envision.

Use the power of mental imagery to construct creative ideas.

Chapter Seven Thinking Divergently: Accessing the Connect Brainset.

Associating novel information to produce a multitude of ideas.

Chapter Eight Shaping the Creative Idea: Accessing the Reason Brainset.

Consciously work through a creative ”problem”.

Chapter Nine Recognizing Useful Ideas: Accessing the Evaluation Brainset.

Evaluate creative ideas for appropriateness.

Chapter Ten Using Emotion Creatively: Accessing the Transform Brainset.

Put your negative emotions to work for you.

Part III: Putting the CREATES Strategies to Work.

Chapter Eleven Performing Creatively: Accessing the Stream Brainset.

Practice skill–appropriate improvisation.

Chapter Twelve Flexing Your Creative Brain.

Exercises for switching between brainsets to enhance cognitive flexibility.

Chapter Thirteen Applying the Brainsets to Real–World Creativity.

Tips for using the brainsets in all stages of the creative process.

Appendices.

One How to Score the CREATES Brainsets Assessment.

Two The Token Economy System.

Chapter Notes.

References.

Index.