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Cambridge International As And A Level Business Studies Revision Guide

Cambridge International As And A Level Business Studies Revision Guide - Stimpson, Peter; Joyce, Peter - ISBN: 9781107604773
Prijs: € 20,00
Levertijd: 8 tot 12 werkdagen
Bindwijze: Boek
Genre: Kinderboeken algemeen
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Beschrijving

Cambridge International AS and A Level Business Studies Revision Guide has been designed to help students prepare for Cambridge International AS and A Level Business Studies (9707) examinations. Written in an easy-to-follow style, the book helps in reinforcing students' understanding and provides guidance on revision.

Details

Titel: Cambridge International As And A Level Business Studies Revision Guide
auteur: Stimpson, Peter; Joyce, Peter
Mediatype: Boek
Taal: Engels
Aantal pagina's: 247
Uitgever: Cambridge University Press
NUR: Kinderboeken algemeen
Afmetingen: 272 x 211 x 13
Gewicht: 56 gr
ISBN/ISBN13: 9781107604773
Intern nummer: 20563801

Inhoudsopgave

1. Enterprise; 2. Business structure; 3. Size of business; 4. Business objectives; 5. Stakeholders in a business; 6. External influences on business activity; 7. Economic influences on business activity; 8. Management and leadership; 9. Motivation; 10. Human resource management; 11. Further human resource management; 12. Organisation structure; 13. Business communication; 14. What is marketing?; 15. Market research; 16. Marketing mix - product and price; 17. Marketing mix - promotion and place; 18. Marketing planning; 19. Globalisation and international marketing; 20. The nature of operations; 21. Operations planning; 22. Inventory management; 23. Capacity utilisation; 24. Lean production and quality management; 25. Project management; 26. Business finance; 27. Forecasting cash flows; 28. Costs; 29. Accounting fundamentals; 30. Budgets; 31. Contents of published accounts; 32. Analysis of published accounts; 33. Investment appraisal; 34. What is strategic management?; 35. Strategic analysis; 36. Strategic choice; 37. Strategic implementation; 38. Past examination papers; Index.

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