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Cambridge Igcse (r) And O Level Business Studies Second Edition Revision Guide
Prijs: | € 18,05 |
Levertijd: | 8 tot 12 werkdagen |
Bindwijze: | Boek |
Genre: | Kinderboeken algemeen |
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Beschrijving
This revised set of resources for Cambridge IGCSE, IGCSE (9-1) and O Level Business Studies syllabuses (0450, 0986, 7115) is thoroughly updated for first examinations from 2020.
Details
Titel: | Cambridge Igcse (r) And O Level Business Studies Second Edition Revision Guide |
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auteur: | Houghton, Medi |
Mediatype: | Boek |
Taal: | Engels |
Druk: | 2 |
Aantal pagina's: | 174 |
Uitgever: | Cambridge University Press |
Plaats van publicatie: | 03 |
NUR: | Kinderboeken algemeen |
Afmetingen: | 232 x 276 x 10 |
Gewicht: | 462 gr |
ISBN/ISBN13: | 9781108441742 |
Intern nummer: | 41154785 |
Volume: | 1 |
Inhoudsopgave
How to use this book; Introduction; Section 1. Understanding business activity: 1. Business activity; 2. Classification of businesses; 3. Enterprise, business growth and size; 4. Types of business organisation; 5. Business objectives and stakeholder objectives; Section 2. People in business: 6. Motivating workers; 7. Organisation and management; 8. Recruitment, selection and training of employees; 9. Internal and external communication; Section 3. Marketing: 10. Marketing, competition and the customer; 11. Market research; 12. Marketing mix: product and price; 13. Marketing mix: place and promotion; 14. Marketing strategy; Section 4. Operations management: 15. Production of goods and services; 16. Costs, scale of production and break-even analysis; 17. Achieving quality production; 18. Location decisions; Section 5. Financial information and decisions: 19. Business finance: needs and sources; 20. Cash-flow forecasting and working capital; 21. Income statements; 22. Statement of financial position; 23. Analysis of accounts; Section 6. External influences on business activity: 24. Economic issues; 25. Environmental and ethical issues; 26. Business and the international economy; 27. Preparing for assessment; Answers to progress check and examination-style questions; Sample case studies; Index.
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