Analyzing Social Media Networks With Nodexl
Insights From A Connected World
Analyzing Social Media Networks with NodeXL: Insights from a Connected World, Second Edition, provides readers with a thorough, practical and updated guide to NodeXL, the open-source social network analysis (SNA) plug-in for use with Excel. The book analyzes social media, provides a NodeXL tutorial, and presents network analysis case studies, all of which are revised to reflect the latest developments. Sections cover history and concepts, mapping and modeling, the detailed operation of NodeXL, and case studies, including e-mail, Twitter, Facebook, Flickr and YouTube. In addition, there are descriptions of each system and types of analysis for identifying people, documents, groups and events.
This book is perfect for use as a course text in social network analysis or as a guide for practicing NodeXL users.
- Walks users through NodeXL while also explaining the theory and development behind each step
- Demonstrates how visual analytics research can be applied to SNA tools for the mass market
- Includes updated case studies from researchers who use NodeXL on popular networks like email, Facebook, Twitter, and Instagram
- Includes downloadable companion materials and online resources at https://www.smrfoundation.org/nodexl/teaching-with-nodexl/teaching-resources/
|Titel:||Analyzing Social Media Networks With Nodexl|
|auteur:||); Smith, Marc A., Ph.d., Ucla, Los Angeles, Ca (chief Social Scientist, Connected Action Consulting Group; Shneiderman, Ben, Ph.d., Suny At Stony Brook (department Of Computer Science And Founding Director Of The Hci Lab, University Of Maryland); Hansen, Derek (department Of Information Technology, Brigham Young University, Provo, Utah); Himelboim, Itai, Ph.d. - School Of Journalism And Mass Communication, University Of Minnesota (grady College Of Journalism & Mass Communication, University Of Georgia, Athens, Georgia Usa)|
|Uitgever:||Elsevier Science & Technology|
|Afmetingen:||218 x 276 x 18|
A practical guide to using NodeXL that is coupled with an introduction to social network analysis