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Novozymes. Sustainability Integration And Communication

Novozymes. Sustainability Integration And Communication - Ahmad Kamal, Alia Nadhirah; Manion, Alison; Yeu Low, Shing - ISBN: 9783668329751
Prijs: € 15,00
Levertijd: 4 tot 6 werkdagen
Bindwijze: Boek
Genre: Media en computercommunicatie
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Research Paper (postgraduate) from the year 2014 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: A, , course: CORPORATE SOCIAL RESPONSIBILITY, language: English, abstract: Multinational corporations, for example, can actually be the catalyst of green supply chain practices and management especially when they have the power to establish sustainable internal operation as well as the capacity to influence their suppliers consisting of hundreds smaller companies to turn their operations greener. Novozymes on the other hand is a company that moves a step ahead in conducting CSR initiatives. It has leaped from risk and cost avoidance to new business. Novozymes produced enzymes that make reaction more efficient, faster and often reduce chemical by products. Being the world leader in bio-innovation, Novozymes supplies to over 40 industries in 30 countries. What makes Novozymes contribution highly important in the industry are their products that enable other companies to significantly minimise resources usage and waste produced. Instead of viewing CSR as a liability or a way to give back to the community, Novozymes directly have CSR initiatives to its business advantage.


Titel: Novozymes. Sustainability Integration And Communication
auteur: Ahmad Kamal, Alia Nadhirah; Manion, Alison; Yeu Low, Shing
Mediatype: Boek
Taal: Engels
Aantal pagina's: 24
Uitgever: GRIN Publishing
NUR: Media en computercommunicatie
Afmetingen: 210 x 148 x 2
Gewicht: 45 gr
ISBN/ISBN13: 9783668329751
Intern nummer: 37184159


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