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1
100 Ideas That Changed Advertising - Veksner, Simon - ISBN: 9781780675565
book
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100 Ideas That Changed Advertising

Veksner, Simon

(Engels )

Levertijd: 3 tot 4 werkdagen
Prijs: € 24,00
Genre: Reclame
A Chronicle Of The Key Ideas That Have Shaped The Adverts We See Everyday, This Book Offers An Insight Into A Moving Industry. Arranged Broadly Chronologically, It Looks At The Overnight Revolutions, The Flashes Of Inspiration And The Long-term Evolutions That Advertisers Have Wrought Upon Their Ind... Lees verder
2
Hidden Persuasion - Andrews, Marc; Van Leeuwen, Matthijs - ISBN: 9789063693145
book
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Hidden Persuasion

33 Psychological Influences Techniques In Advertising

Andrews, Marc; Van Leeuwen, Matthijs

(Engels , Gebonden)

Levertijd: 4 tot 6 werkdagen
Prijs: € 41,65
Genre: Reclame
Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in infl uencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior?Th... Lees verder