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Communicate To Influence: How To Inspire Your Audience To Action

How to Inspire Your Audience to Action

Communicate To Influence: How To Inspire Your Audience To Action - Decker, Ben; Decker, Kelly - ISBN: 9780071839839
Prijs: € 27,80
Levertijd: 3 tot 5 werkdagen
Bindwijze: Boek, Gebonden
Genre: Accountancy en administratie
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Beschrijving

“The gold standard” of communication training programs (USA Today) shows leaders how to deliver messages that don’t just inform but influence and inspire others to action

It isn’t just about the message, it’s about the messenger. It isn’t just about what you say, but how you say it. Communicate to Influence helps you turn your messages of information into messages of influence.

Using the trademarked Decker Method, the book teaches you how to determine where your communications experience falls within the Communication Quadrant framework. Are you informing or leading? If you’re leading, is it by authority or influence? You can then tailor your communications to establish trust and drive real change.

Details

Titel: Communicate To Influence: How To Inspire Your Audience To Action
auteur: Decker, Ben; Decker, Kelly
Mediatype: Boek
Bindwijze: Gebonden
Taal: Engels
Aantal pagina's: 304
Uitgever: Mcgraw-hill Education - Europe
Plaats van publicatie: 01
NUR: Accountancy en administratie
Afmetingen: 238 x 163 x 31
Gewicht: 526 gr
ISBN/ISBN13: 9780071839839
Intern nummer: 27700809

Biografie (woord)

Ben Decker is CEO of Decker Communications, Inc., and regularly keynotes on the importance of developing executive presence and effective communication for leaders.
Kelly Decker is president of Decker Communications and is a preeminent authority on creating the optimal communication experience.

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